“There is an intriguing team behind new watch brand Sekford, which brings together a graphic designer, watch designer and an industrial designer.“I wanted to bring the craft associated with print and engraving, which is also closely associated with British horological history, into our wristwatches,” explains graphic designer Kuchar Swara. A specialist type foundry drew the numbers and while the resulting elegant font deliberately references old English pocket-watch dials, the look is inherently modern.”
Hannah Silver
The Daily Telegraph
On Time

sekfordtelegraph the-telegraph